Advertising/Graphic Design (BA)

Core Requirements:

The degree of Bachelor of Arts requires successful completion of 120 semester hours, including (1) the Program of General Studies ; (2) the Core Program below; (3) a major in Studio Art or Advertising/Graphic Design as listed below; and (4) a minor or electives as worked out with the student's adviser.

The Core

36 Hours

ART 101 Introduction to Visual Arts (3)
ART 103 Drawing I (3)
ART 104 Drawing II (3)
ART 105 Design I (3)
ART 202 Design II (3)
ART 204 Painting I (3)
or
ART 304 Water-Color Painting (3)
ART 205 Ceramics I (3)
or
ART 206 Ceramic Sculpture (3)
ART 216B Photography I (3)
ART 221 Art History I (3)
ART 307 Sculpture I (3)
ART 308 Printmaking I (3)
ART 331 Art History II (3)

Advertising/Graphic Design Requirements:

43-46 Hours

ART 106 Basic Computer Graphics (3)
ART 222 Basic Production Techniques (3)
ART 223 Typography (3)
ART 229 Basic Illustration Techniques (3)
ART 329 Advanced Illustration (3)
ART 330 Graphic Techniques (3)
ART 360 Studies in Computer Graphics (3)
ART 361 Web Design (3)
ART 402 Advanced Advertising Design (3)
ART 415 Senior Seminar (1)
ART 460 Advertising/Graphic Design Internship (1-6)
MKT 305 Principles of Marketing (3)
MKT 316 Advertising and Sales Promotion (3)

Additional Requirements

In addition, all students must demonstrate a competency in typing prior to the second semester of their sophomore year.