Advertising/Graphic Design (BA)

Core Requirements:

The degree of Bachelor of Arts requires successful completion of 120 semester hours, including (1) the Program of General Studies ; (2) the Core Program below; (3) a major in Studio Art or Advertising/Graphic Design as listed below; and (4) a minor or electives as worked out with the student’s adviser.

Advertising/Graphic Design Requirements:

 43-46 Hours

• ART 106A Basic Computer Graphics (3)
• ART 222 Basic Production Techniques (3)
• ART 223 Typography (3)
• ART 229 Basic Illustration Techniques (3)
• ART 329 Advanced Illustration (3)
• ART 330 Graphic Techniques (3)
• ART 360 Studies in Computer Graphics (3)
• ART 361A Web Design (3)
• ART 402 Advanced Advertising Design (3)
• ART 415 Senior Seminar (1)
• ART 460 Advertising/Graphic Design Internship (1-6)

•  

• MKT 305 Principles of Marketing (3)
• MKT 316 Advertising and Sales Promotion (3)

Additional Requirements

In addition, all students must demonstrate a competency in typing prior to the second semester of their sophomore year.